Roku gets the Apple Music app, but it’s missing one critical function

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Apple Music is now available on Roku devices.

image credits: lgnewsroom

Apple Music is now accessible as an app through Roku’s Channel Store for Roku devices and video player platforms.

This update gives Roku owners access to over 90 million songs and 30,000 expertly selected playlists with real-time song lyrics. Apple Music Radio, music videos in 4K resolution, and access to all of the service’s original content are all included in the offer.

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The icing on the cake is a one-month free trial of Apple Music if you subscribe to the service through Roku. While Apple’s rollout is jam-packed with features, there are a few notable exclusions.

High-quality components are missing

Despite the 4K music videos and support for the Streambar Pro, Apple Music’s unique audio features will not be supported by Roku. According to a Roku spokesperson, Spatial Audio with Dolby Atmos and Lossless Audio are not accessible. This incorporates AirPods’ dynamic head tracking.

Apple Music is distinguished from other music streaming services by its audio formats and tailored playlists. Spatial Audio offers for an immersive experience, while Lossless Audio ensures that songs maintain the excellent quality that the creator intended.

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Apple Music just added a number of DJ mixes with exclusive content to Spatial Audio. Roku owners, on the other hand, will be missing out on having a nightclub in their homes.

Rolling out gradually

Roku has been housing a bunch of other music streaming apps for years now, including rival Spotify, which has been on the platform since 2012.

Roku has been gradually integrating Apple streaming services in recent years, including Apple TV Plus in 2021. Roku’s monetization tactics, in which the business retains 20% of overall revenue through transactional channels, which Apple Music falls under, could explain Apple’s sheepishness.

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Given Roku’s rapid growth in recent years, including a profit of $734 million in Q1 2022, Apple may have decided to give at least some control only to be a part of the fast-growing Roku platform.

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